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Waging the War for Fan Attendance: An Analysis of Fan Consumer Behavior at “the Battle at Bristol”

Research output: Contribution to conference › Presentation

Original languageAmerican English
StatePublished - Jan 1 2017
EventCollege Sports Research Institute - Columbia, S.C.
Duration: Jan 1 2017 → …

Conference

ConferenceCollege Sports Research Institute
Period1/1/17 → …

Keywords

  • Bristol
  • Tennessee
  • fans
  • consumer behavior

Disciplines

  • Sports Studies

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